terça-feira, 24 de setembro de 2013

Fairfax funds buy BlackBerry

The BlackBerry will be purchased by Canadian investment fund, Fairfax.

The transaction values the mark on 4.7 billion and saves the old leader of smartphones that lost all Mojo with the emergence of the iPhone.

The BlackBerry had registered operating losses of about one billion dollars in the second quarter of this year and announced last week the dismissal of 4,500 people.

For the analyst Pascal Samama "BlackBerry failed conquest of popularity and the seduction of the average consumer. Smartphone produced by the Canadian group continues to be elitist, when consumers want playful applications, which the BlackBerry never knew offer. "

To save the Canadian group Fairfax joined to a consortium of investors whose identity has not been revealed. The Consortium decided to have the removal of the stock market in November. The ad did highlight the title in BlackBerry 1.1% this Monday.

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